WORLD EXCLUSIVE EXPERIENTIAL VANCOUVER TAKEOVER!
MARCH 23 & 24 2018
WHAT: In celebration of Steven Spielberg’s highly anticipated READY PLAYER ONE, a one-of-a-kind three story immersive exhibit will be conquering Vancouver’s downtown core, offering fans the chance to step inside the film. In partnership with the 2018 JUNO Awards and IMAX®, a massive experiential set will be located within the Let’s Hear It: LIVE! JUNO Celebration in front of the Vancouver Art Gallery. The installation will feature the iconic stackable housing apartments, depicted in the film as living standards for civilians in the year 2045.The jaw-dropping set will be complete with 25 ft tall poster artwork, a 5 ft tall x 10 ft wide neon sign suspended above, theatrical special effects, and a team of retrofitted brand ambassadors.
On March 23rd and 24th from 12-9pm, fans are encouraged to enter the #604STACKS and experience enticing VR demos, enjoy a retro arcade featuring nostalgic games and enter an exclusive contest for a trip to Los Angeles to enjoy a private screening at the IMAX® Headquarters. Additionally, fans onsite will have the chance to enter to win advance screening passes and other exciting collectables by uploading highlights of their visit using the hashtag #604STACKS. A special greeting from the film’s principal talent directing fans to visit the experience has been released online for an added layer of excitement. You can view the video here:
This cinematic, immersive exhibit is sponsored by IMAX® and was created by ROOFTOP AGENCY.
** Stand-up opportunities available on-site**
WHEN: Friday, March 23rd
10AM – 9:00PM
WHERE: 750 Hornby St.
For further information, please contact:
Chris Lewchuk (416) 730-6208
Press Kit Materials from READY PLAYER ONE are available at: www.MediaPass.warnerbros.com
From filmmaker Steven Spielberg comes the science fiction action adventure “Ready Player One,” based on Ernest Cline’s bestseller of the same name, which has become a worldwide phenomenon. Warner Bros. Pictures and Amblin Entertainment present, in association with Village Roadshow Pictures, an Amblin Production, a De Line Pictures Production, a Steven Spielberg Film, “Ready Player One.”
Opening on March 29, 2018 in IMAX® and in 2D and 3D in select theatres, the film will be distributed by Warner Bros. Pictures, a Warner Bros. Entertainment Company, and in select territories by Village Roadshow Pictures.
READY PLAYER ONE opens nationwide on March 29th, 2018